Personalization has become one of the hallmarks of good online marketing, but it’s not just about addressing email subscribers by name.
A great way to personalize exit popups is to use an exit popup caption like “Before you leave…”
This tells the visitor that you understand their intent. It’s a small signal but a powerful one. You know they’re about to leave your site, so you’ve created a special offer or incentive for them.
For example, if you attract a lot of local traffic, you could limit mint database your pop-up to people who live in your city or town. Similarly, you could target people who have recently visited your website with a personalized message, such as “Welcome back!”
All of these personalization options can help you improve conversion rates by anticipating what specific segments of your target audience might want.
2. Customize the output window according to the referral domain
With software like Hello Bar, it’s easy to target very specific members of your audience with specific pop-ups. A great strategy is to personalize the exit pop-up based on the referral domain.
When you create a pop-up, select “Referrer” from the first drop-down menu. You can then enter a URL in the text box to only show this particular pop-up to people who come to your website from that referral domain.
Let’s say you recently published a guest blog post on a popular 21 proven exit popup patterns that will increase conversion rates website. You might want to greet people from that website with a special message and offer. Exit intent pop-ups allow you to show visitors that you appreciate their click.
You can also infer intent based on the referral source. If people find your website through a social media ad, they may be ready to buy right away. Use an exit pop-up to capture potential sales with a special one-time discount.
Alternatively, you can customize your pop-ups based on the time visitors arrive on your site. Using two rules, you can set a time range for a specific pop-up, then customize it with “Good morning” or “Good afternoon.”
The possibilities are almost endless.
3. Offer upgrades, suggest related posts, or advertise products
Exit pop-ups should serve a valuable purpose. More specifically, they singapore data should motivate the desired action.
Let’s say you want to collect more email addresses for your contact list. That’s easy enough to do with a pop-up window.
However, simply asking people to read their contact information doesn’t always work. People are tired of flooded inboxes, so many will only give up on their emails if there’s something in them.