Most companies scale this process by using lead optimization tools that automate time-consuming parts of the process and optimize team effort and the effectiveness of those efforts. Tools like Wisepops are popular for moving leads through the sales funnel process when considering the buyer’s journey.
They help businesses like yours focus on what really matters – converting your prospects into leads and ultimately into paying and happy customers – usually through the use of pop-ups .
While this may be a great value proposition that attracts all types of businesses, it doesn’t immediately motivate them to click the “sign up” button for these tools. Why? – Pricing.
Most businesses don’t have unlimited budgets for lead generation and it’s still important to put the most resources where you have the best chance of getting great results.
Wisepops Tariff Plan Breakdown
Wisepops uses pricing plans differently than other lead generation tools. You don’t have different pricing plans that offer predetermined benefits, as you pay a price based on the number of page views your site receives.
Essentially, you pay different prices depending on the number of page views your site gets each month. The more page views you get, the more you pay – this is an unsustainable and expensive practice for small businesses on a budget.
The cheapest option available on Wisepops starts at €49 for 50k page views per month, which is quite feasible compared to what you can get in the industry, Wisepops Worth but not very cost-effective compared to similar options like Poptin, Optinmonster, Optinmonk and Popupsmsart.
Is the price really worth it?
The answer to this question depends largely on your needs, the size of your company, and your business goals.
Wisepop’s pricing strategy makes it clear that it was created for larger companies and organizations. Companies that receive up to 50,000 website views per month.
This leaves small businesses and startups out in the cold because they are growing to achieve that many website visits per month and they simply don’t have the resources – monetary or otherwise – to pay for expensive marketing tools and still achieve product/market fit or continue to grow.
If you were to use Wisepops, we would recommend you try the 50k pageviews plan as it is the most affordable. That is, of course, if you are working on a budget.
Because the lead optimization tool market is so competitive, Wisepops’ pricing strategy has excluded most of the new businesses, agencies, and startups that drive global GDP growth.
According to the World Bank , SMEs represent about 90% of businesses and more than 50% of jobs worldwide. Formal SMEs contribute up to 40% of national income (GDP) in developing countries.
These smaller businesses are not Wisepops Worth interested in spending hundreds of dollars every month that will not yield short-term benefits, as they need most of the funds to scale or grow their business.
What is included in his pricing plan?
Wisepops offers a flat rate plan that only increases as the number of page views on your website increases.
By paying for Wisepops plans, you get access to all the benefits of the software. This includes unlimited popup campaigns, unlimited notification campaigns, unlimited users, and over 140 ready-to-use templates for your marketing campaign.
These benefits are great if you are looking forward to starting a marketing campaign based on converting leads into customers using pop-ups, as you can choose a template that matches your brand style and track its progress across different websites.
Since all plans offer the same benefits, the only thing that changes between them is the pageviews limit you can get.
Regardless, upgrading your content to a larger plan gives you unlimited page views, websites, and custom integrations that are recent mobile phone number data only available to businesses. Plus, you get access to personalized training and customized coaching for your marketing team.
Of all the features that Wisepops offers, it is the most focused on pop-ups. By paying for it, you get:
Shopify integration
Standard pop-up windows
Exit Intent Popups
Bars and inserts
A/B testing
Various targeting options
Personalizing Pop-ups
Five sites
Over 60 CRM and ESP integrations
However, this plan may not be demand generation tactics: 10 ways to create and capture demand suitable for most companies that b2b reviews fall outside of Wisepop’s pricing strategy. Let’s look at a great option.
Poptin Tariff Plans
Poptin is also a lead optimization tool that offers popups, contact forms, and inline forms to increase lead conversion. It is a great alternative to Wisepops for both small and large businesses.
It offers one of the most competitive yet affordable pricing plans with features very similar to Wisepops.
Unlike Wisepops, Poptin offers a free plan with a limit of 1,000 visitors per month. This is a great deal for small and medium businesses, new businesses, startups, agencies, and even larger companies, as it gives you the opportunity to try out the lead optimization tool before making a commitment that can be billed monthly or annually.
Here’s what you’ll get from Poptin’s plans
Unlimited popups to create exit intent popups, slides, lightbox popups, etc.
Plans from 1 thousand visitors per month to 2 million visitors per month.
Access to one or unlimited domains depending on the plan you choose.
A/B testing pop-ups
Answering machines
50+ integrations (Shopify, Webflow, Thinkific, etc.)
Branded and Wisepops Worth unbranded popups
Managing access to multiple user accounts
Chat and email support
Comparison of Poptin and Wisepops pricing plans
Like Wisepops, Poptin focuses on optimizing leads through pop-ups. However, it offers a more flexible pricing plan that caters to businesses of all sizes.
Free plan
The first payment plan that Poptin Wisepops Worth offers gives the user one domain. Unlimited poptins, and access to chat and email support for free .
This means that marketing teams don’t have to pay. Anything to take advantage of some of the benefits and run lead conversion tests. An option that would cost you over $40 with Wisepops.
This plan does not support robust features like A/B testing and advanced targeting options offered in paid plans.