Customers think about you and the best business decisions are based on solid data, not guesswork or estimates.
When making important strategic, business, and marketing decisions, it pays to use customer feedback.
You don’t have to be a clairvoyant to understand your customers, what they need and what they experience. Just ask them and listen. You can do this during every meeting or every communication with the customer. It’s worth asking the customer what they like the most and what they like less and maybe it’s worth improving?
This question will make you more effective.
Of course, this does not mean that you have to meet all of the client’s expectations.
Joint businesses develop the fastest when each investor database party treats the other party as a Partner!
Furthermore, real success will only come if you understand and want to improve your business.
Remember, the key to success starts and ends with your customers. Your customers must be your number 1 guide. That means listening to their needs and using customer feedback in your business.
Where can I get this information?
It’s best to ask them. Reliable information can be obtained, for example, by conducting a customer satisfaction survey.
Customers think about you. This is best illustrated by examples. How much should the WSK© indicator increase? How many new customers are currently recommended?
And how many should be recommended by a larger number of current satisfied customers of your company?
You want to reduce the cost of acquiring new customers by PLN.
It is worth considering: at which stage of customer acquisition do you have the lowest effects and thus lose the most customers when acquiring them? This translates into high customer acquisition costs.
It is also worth considering projects such as: up-selling and/or cross-selling.
If you are already implementing such projects, what can be improved to achieve better results?
If you are not yet implementing such projects, how can you prepare them to achieve the highest possible results?
Who would be the best Business Partner for your company for cross-selling?
Who can help you find a good Partner for cross-selling?
You want to increase your revenue from your current customer base by …%.
Increase your customer satisfaction by …%. Then your current customers will buy more often and more.
In addition, it may also be worth implementing a new or making the current loyalty program more attractive.
Think about and measure where your deck finish lasts longer and company loses the most in customer contact?
Determine what and how much is worth improving? Determine what effects and how much should increase to achieve the expected increase in operating profit? How much and when should customer satisfaction be increased?
After the study, determine:
Who and to what extent needs to be trained to achieve the highest possible increase in results with the lowest possible investment, to develop business goals? What results and by how much should be improved?
It is also worth determining: what do some of your employees do best?
What is worth doing to ensure that the entire team works, similarly to the best employees?
What are customers most satisfied with and what do they value your company for?
Determine what is best to do to activate your company’s promoters and ambassadors?
In summary.
It is very important for your company to find the bulk lead areas in which you are the strongest and where you differ the most from the best companies in the industry or other best companies on the Polish market.
This will bring your company the fastest growth in results, with a relatively small investment.
Divide your main goal into steps
Customers think about you. Remember that the method of small steps is very good at the stage of presenting plans and achieving results. Therefore, each goal that you want to achieve, for example, in 3 years will be better accepted for implementation and later executed, if you divide it into each year and then into quarters and months.
This method will help you and your company to manage goals more easily and will enable gradual tracking of progress of results.