Beyond Your Logo: 7 Brand Ideas That Matter Most For Small Business Success) Related Article: Professionalism: Setting the StageWe all know the impact of a bad review, but as local search continues to grow, what about their importance in SEO? Do reviews make a difference to your search ranking? Since Google introduced their Pigeon Algorithm, reviews have become increasingly important in SEO. Take a look at the first page of a local search, those at the top typically feature more reviews than the rest, there’s a reason for that. Good reviews are like a vote of confidence in your business. They tell search engines like Google that your business is worthy of the top positions.
In fact reviews are one of the most
Valuable ranking factors for local saudi arabia phone number data businesses. According to a 2015 local search study by Moz, reviews make up around 8.4% of local ranking factors. Not only will reviews help you to reach the top spot, they will help you to get results once you’re there. Remember reviews are not just important to Google; they affect customer decisions too.
Since Google introduced their
Pigeon algorithm, review sites have appeared more and more in local searches. Sometimes sites like Yelp outrank the same websites that they review. Reviews SEO 01 Take a search for “Electrician in CT” for example, and you will notice directories and review sites, not just individual business websites.
What can you do to get more reviews
Reviews are just one of many recommendations often, successful applicants have factors that contribute towards your search ranking. Related Article: What If My Restaurant Has Bad Yelp Reviews? Even without the SEO benefits, online reviews still improve trust and increasing customer conversions. If you’re not already using reviews as part of your web strategy, what’s stopping you? How to get more online reviews Obviously good reviews don’t appear on their own, you have to encourage them in the first place.
If you have provided a good service
most won’t mind being asked to cz lists leave a review. If you collect customer emails, this is the ideal way to request an online review, but don’t wait too long! Your customers will be more receptive right after doing business with you. Incentivize staff – One of the best ways to increase your number of reviews (and overall customer experience) is by incentivizing staff.
Give employees a reason to
Ask for reviews & work for them too, a small bonus or prize for the top performer is just one way to get those reviews rolling in. Make it easy – Leaving a review benefits your business more than the customer, so make it easy for them! No one’s going to leave a review if it’s too complicated or time consuming.