Another useful alternative — if your company is a preparatory course for public exams, for example — is to prepare a study plan, defining what the readings and reviews will be for the day, in order to encourage the student to achieve their goal.That’s it! You’ve managed to attract, spark interest, and show how your solution can help your lead. Now it’s time to finally move on to the final stage: the bottom of the funnel.
Now, your lead is closer to becoming a customer
At this stage, it is assumed india email list that they are already well qualified, so they will research, compare and evaluate whether it is worth investing in the product or service and which company is the best option to close a deal.
At this point, you need to show them what sets your company apart. Therefore, the materials at this stage should be combined with content that encourages people to look to your company to solve the problem.
Therefore, content should focus on products and services. However, remember that digital marketing is based on the premise of never appearing too incisive in sales. Keep the content educational and interesting!
In view of this, the materials need to be more direct than those that only give tips or solve problems, such as those in the top and middle of the funnel stages. See some content options for the bottom of the funnel below:
Operation of your company
Testimonials from satisfied customers;
free product agb directory demonstration/evaluation;
product catalog;
discount i give you an idea – earn money with arbitrage between coupons promotions and free shipping.
With this information, you can now start developing your company’s sales funnel. Remember that this process is essential for your business to remain competitive in the market and achieve success! Therefore, work on all stages of the funnel to ensure that you win new customers .