Also called News Bulletin. ( weekly, biweekly or monthly) and allows you to stay in touch with the members of your Database. Its main objective is to keep clients and prospects up to date on company and sector news.
One idea we offer for your Newsletter is to include the featured products of the month (those that have sold the most or those you want to sell). Perhaps you can place them in a prominent place or offer them at a special price.
In addition, you can add some
A articles with useful tips for your Subscribers to your Newsletter if you have email data a blog. And if not, you can simply include some tips on clothing, fashion, aesthetics, events related to the sector and main trends.
5. Campaign for special dates
Christmas, Easter, Father’s Day, Mother’s Day and Children’s Day are some of the ideal dates to send Email Campaigns with offers, promotions and greetings. Why? Mainly because these are times when people buy products to give as gifts and, therefore, are more predisposed to receive this type of message . Take advantage of them!
In order to stay ahead of your competition, you need to create a Seasonal Marketing Calendar that includes key dates for your company according to the industry sector it belongs to. In addition to this, you should plan your actions in advance so that nothing is overlooked.
However, these are not
A the only dates you should pay attention to. Your customers’ birthdays and the anniversary of the first time they made a purchase are events that you can take advantage of to send them a special promotion, gift or greeting.
6. Feedback campaign
A good way to optimize your actions is to know your customers’ opinions about your products, delivery service, customer service, prices, etc. To do this, after the customer has received their purchase, you can send an email with a link to an online survey that allows you to find out how their experience was and thus detect opportunities for improvement.
If you have an online clothing store , you can take advantage of this type of mailing to how to Check for active users ask your customers to write reviews of the products they have purchased. Did you know that merchandise that has reviews from users w vietnam data ho have tried it has a higher conversion rate? Don’t hesitate to ask for them!
Are you still hesitating about doing Email Marketing? Don’t wait any longer! Create a free account on Doppler and start enjoying the benefits of Email Campaigns in your fashion store.